Blogs - B2Metric

B2Metric Blog

Recent blog posts

Emincan Tetik

•

Jul 9, 2026

The Omnichannel Blind Spot: Why Most Retailers Still Don't Know Their Own Customers

A shopper buys in your store on Saturday. On Monday she gets an email promoting the same product at 20% off. It's a data unification failure. Here's how B2Metric fixes it.

Marketing and Analytics

Emincan Tetik

•

Jul 1, 2026

Why Complex Event Processing Is the Missing Engine in Telecom Campaign Management

Most telecom campaign systems batch overnight and send yesterday's signal to a customer who decided this morning. Here's why Complex Event Processing — and how B2Metric Flowly sits on top of it

Technical Insights

Emincan Tetik

•

Jun 15, 2026

The Data Was Always There. Your Analysts Just Couldn't Talk to It.

We deployed B2Metric Asky at a large fintech — turning Oracle databases and BI dashboards into something analysts can simply talk to. No SQL, no 40 open tabs. Just a question and a validated memo

Technical Insights

Emincan Tetik

•

May 18, 2026

What's on the Screen That Stays on 24/7 in E-bebek's Meeting Room?

E-bebek's Product and UX teams open B2Metric IQ Analytics every single morning. Here's how Turkey's leading baby e-commerce brand tracks every micro-step of the customer journey in real time.

Marketing and Analytics

All blog posts

Emincan Tetik

•

Jul 9, 2026

The Omnichannel Blind Spot: Why Most Retailers Still Don't Know Their Own Customers

A shopper buys in your store on Saturday. On Monday she gets an email promoting the same product at 20% off. It's a data unification failure. Here's how B2Metric fixes it.

Marketing and Analytics

Emincan Tetik

•

Jul 1, 2026

Why Complex Event Processing Is the Missing Engine in Telecom Campaign Management

Most telecom campaign systems batch overnight and send yesterday's signal to a customer who decided this morning. Here's why Complex Event Processing — and how B2Metric Flowly sits on top of it

Technical Insights

Emincan Tetik

•

Jun 15, 2026

The Data Was Always There. Your Analysts Just Couldn't Talk to It.

We deployed B2Metric Asky at a large fintech — turning Oracle databases and BI dashboards into something analysts can simply talk to. No SQL, no 40 open tabs. Just a question and a validated memo

Technical Insights

Emincan Tetik

•

Jun 12, 2026

The Analytics Stack Sitting in Your Blind Spot — And Why Regulators in Turkey and MENA Are Coming For It

KVKK fined 16,000+ organizations in a single sweep. Saudi Arabia's PDPL is in active enforcement. Your analytics stack is the liability. Here's what every enterprise needs to understand — and fix.

Technical Insights

Emincan Tetik

•

Jun 11, 2026

Teaching Gemma-2-2B to Actually Speak Turkish

Around 100 million people speak Turkish — but most open-source language models handle it poorly. Here's how the B2Metric AI team fine-tuned Gemma-2-2B for Turkish, achieving 19% accuracy improvement

Machine Learning & AI

Emincan Tetik

•

Jun 9, 2026

Stop Reading Dashboards. Just Ask Your Data — Meet B2Ask

Meet B2Ask — the conversational AI agent built inside B2Metric that lets product and marketing teams ask data questions in plain English and get instant answers, explanations, and recommended actions.

Product & Use Cases

Emincan Tetik

•

Jun 2, 2026

B2Metric CDP AI-Agent for Retail: Shopping Assistant & Smart Recommendation ChatBot

Meet B2Metric Reco AI-Agent, an AI-powered shopping assistant that analyzes customer behavior, purchase history, and segment transitions to deliver the right product, at the right time,through channel

Tutorials

Emincan Tetik

•

Jun 2, 2026

B2Metric AI-Based Customer Journey with Snowflake

A step-by-step integration guide for connecting Snowflake with B2Metric CDP — enabling AI-powered customer journey orchestration directly on top of your existing data warehouse.

Tutorials

B2Metric Blog

Recent blog posts

Emincan Tetik

•

Jul 9, 2026

The Omnichannel Blind Spot: Why Most Retailers Still Don't Know Their Own Customers

A shopper buys in your store on Saturday. On Monday she gets an email promoting the same product at 20% off. It's a data unification failure. Here's how B2Metric fixes it.

Marketing and Analytics

Emincan Tetik

•

Jul 1, 2026

Why Complex Event Processing Is the Missing Engine in Telecom Campaign Management

Most telecom campaign systems batch overnight and send yesterday's signal to a customer who decided this morning. Here's why Complex Event Processing — and how B2Metric Flowly sits on top of it

Technical Insights

Emincan Tetik

•

Jun 15, 2026

The Data Was Always There. Your Analysts Just Couldn't Talk to It.

We deployed B2Metric Asky at a large fintech — turning Oracle databases and BI dashboards into something analysts can simply talk to. No SQL, no 40 open tabs. Just a question and a validated memo

Technical Insights

Emincan Tetik

•

Jun 12, 2026

The Analytics Stack Sitting in Your Blind Spot — And Why Regulators in Turkey and MENA Are Coming For It

KVKK fined 16,000+ organizations in a single sweep. Saudi Arabia's PDPL is in active enforcement. Your analytics stack is the liability. Here's what every enterprise needs to understand — and fix.

Technical Insights

All blog posts

Emincan Tetik

•

Jul 9, 2026

The Omnichannel Blind Spot: Why Most Retailers Still Don't Know Their Own Customers

A shopper buys in your store on Saturday. On Monday she gets an email promoting the same product at 20% off. It's a data unification failure. Here's how B2Metric fixes it.

Marketing and Analytics

Emincan Tetik

•

Jul 1, 2026

Why Complex Event Processing Is the Missing Engine in Telecom Campaign Management

Most telecom campaign systems batch overnight and send yesterday's signal to a customer who decided this morning. Here's why Complex Event Processing — and how B2Metric Flowly sits on top of it

Technical Insights

Emincan Tetik

•

Jun 15, 2026

The Data Was Always There. Your Analysts Just Couldn't Talk to It.

We deployed B2Metric Asky at a large fintech — turning Oracle databases and BI dashboards into something analysts can simply talk to. No SQL, no 40 open tabs. Just a question and a validated memo

Technical Insights

Emincan Tetik

•

Jun 12, 2026

The Analytics Stack Sitting in Your Blind Spot — And Why Regulators in Turkey and MENA Are Coming For It

KVKK fined 16,000+ organizations in a single sweep. Saudi Arabia's PDPL is in active enforcement. Your analytics stack is the liability. Here's what every enterprise needs to understand — and fix.

Technical Insights

Emincan Tetik

•

Jun 11, 2026

Teaching Gemma-2-2B to Actually Speak Turkish

Around 100 million people speak Turkish — but most open-source language models handle it poorly. Here's how the B2Metric AI team fine-tuned Gemma-2-2B for Turkish, achieving 19% accuracy improvement

Machine Learning & AI

Emincan Tetik

•

Jun 9, 2026

Stop Reading Dashboards. Just Ask Your Data — Meet B2Ask

Meet B2Ask — the conversational AI agent built inside B2Metric that lets product and marketing teams ask data questions in plain English and get instant answers, explanations, and recommended actions.

Product & Use Cases

Emincan Tetik

•

Jun 2, 2026

B2Metric CDP AI-Agent for Retail: Shopping Assistant & Smart Recommendation ChatBot

Meet B2Metric Reco AI-Agent, an AI-powered shopping assistant that analyzes customer behavior, purchase history, and segment transitions to deliver the right product, at the right time,through channel

Tutorials

Emincan Tetik

•

Jun 2, 2026

B2Metric AI-Based Customer Journey with Snowflake

A step-by-step integration guide for connecting Snowflake with B2Metric CDP — enabling AI-powered customer journey orchestration directly on top of your existing data warehouse.

Tutorials

B2Metric Blog

All Content

Machine Learning & AI

Customer Analytics

Product & Use Cases

Recent blog posts

Emincan Tetik

•

Jul 9, 2026

The Omnichannel Blind Spot: Why Most Retailers Still Don't Know Their Own Customers

A shopper buys in your store on Saturday. On Monday she gets an email promoting the same product at 20% off. It's a data unification failure. Here's how B2Metric fixes it.

Marketing and Analytics

Emincan Tetik

•

Jul 1, 2026

Why Complex Event Processing Is the Missing Engine in Telecom Campaign Management

Most telecom campaign systems batch overnight and send yesterday's signal to a customer who decided this morning. Here's why Complex Event Processing — and how B2Metric Flowly sits on top of it

Technical Insights

Emincan Tetik

•

Jun 15, 2026

The Data Was Always There. Your Analysts Just Couldn't Talk to It.

We deployed B2Metric Asky at a large fintech — turning Oracle databases and BI dashboards into something analysts can simply talk to. No SQL, no 40 open tabs. Just a question and a validated memo

Technical Insights

Emincan Tetik

•

Jun 12, 2026

The Analytics Stack Sitting in Your Blind Spot — And Why Regulators in Turkey and MENA Are Coming For It

KVKK fined 16,000+ organizations in a single sweep. Saudi Arabia's PDPL is in active enforcement. Your analytics stack is the liability. Here's what every enterprise needs to understand — and fix.

Technical Insights

All blog posts

Emincan Tetik

•

Jul 9, 2026

The Omnichannel Blind Spot: Why Most Retailers Still Don't Know Their Own Customers

A shopper buys in your store on Saturday. On Monday she gets an email promoting the same product at 20% off. It's a data unification failure. Here's how B2Metric fixes it.

Marketing and Analytics

Emincan Tetik

•

Jul 1, 2026

Why Complex Event Processing Is the Missing Engine in Telecom Campaign Management

Most telecom campaign systems batch overnight and send yesterday's signal to a customer who decided this morning. Here's why Complex Event Processing — and how B2Metric Flowly sits on top of it

Technical Insights

Emincan Tetik

•

Jun 15, 2026

The Data Was Always There. Your Analysts Just Couldn't Talk to It.

We deployed B2Metric Asky at a large fintech — turning Oracle databases and BI dashboards into something analysts can simply talk to. No SQL, no 40 open tabs. Just a question and a validated memo

Technical Insights

Emincan Tetik

•

Jun 12, 2026

The Analytics Stack Sitting in Your Blind Spot — And Why Regulators in Turkey and MENA Are Coming For It

KVKK fined 16,000+ organizations in a single sweep. Saudi Arabia's PDPL is in active enforcement. Your analytics stack is the liability. Here's what every enterprise needs to understand — and fix.

Technical Insights

Emincan Tetik

•

Jun 11, 2026

Teaching Gemma-2-2B to Actually Speak Turkish

Around 100 million people speak Turkish — but most open-source language models handle it poorly. Here's how the B2Metric AI team fine-tuned Gemma-2-2B for Turkish, achieving 19% accuracy improvement

Machine Learning & AI

Emincan Tetik

•

Jun 9, 2026

Stop Reading Dashboards. Just Ask Your Data — Meet B2Ask

Meet B2Ask — the conversational AI agent built inside B2Metric that lets product and marketing teams ask data questions in plain English and get instant answers, explanations, and recommended actions.

Product & Use Cases

Emincan Tetik

•

Jun 2, 2026

B2Metric CDP AI-Agent for Retail: Shopping Assistant & Smart Recommendation ChatBot

Meet B2Metric Reco AI-Agent, an AI-powered shopping assistant that analyzes customer behavior, purchase history, and segment transitions to deliver the right product, at the right time,through channel

Tutorials

Emincan Tetik

•

Jun 2, 2026

B2Metric AI-Based Customer Journey with Snowflake

A step-by-step integration guide for connecting Snowflake with B2Metric CDP — enabling AI-powered customer journey orchestration directly on top of your existing data warehouse.

Tutorials

B2Metric Blog

Recent blog posts

Emincan Tetik

•

Jul 9, 2026

The Omnichannel Blind Spot: Why Most Retailers Still Don't Know Their Own Customers

A shopper buys in your store on Saturday. On Monday she gets an email promoting the same product at 20% off. It's a data unification failure. Here's how B2Metric fixes it.

Marketing and Analytics

Emincan Tetik

•

Jul 1, 2026

Why Complex Event Processing Is the Missing Engine in Telecom Campaign Management

Most telecom campaign systems batch overnight and send yesterday's signal to a customer who decided this morning. Here's why Complex Event Processing — and how B2Metric Flowly sits on top of it

Technical Insights

Emincan Tetik

•

Jun 15, 2026

The Data Was Always There. Your Analysts Just Couldn't Talk to It.

We deployed B2Metric Asky at a large fintech — turning Oracle databases and BI dashboards into something analysts can simply talk to. No SQL, no 40 open tabs. Just a question and a validated memo

Technical Insights

Emincan Tetik

•

May 18, 2026

What's on the Screen That Stays on 24/7 in E-bebek's Meeting Room?

E-bebek's Product and UX teams open B2Metric IQ Analytics every single morning. Here's how Turkey's leading baby e-commerce brand tracks every micro-step of the customer journey in real time.

Marketing and Analytics

All blog posts

Emincan Tetik

•

Jul 9, 2026

The Omnichannel Blind Spot: Why Most Retailers Still Don't Know Their Own Customers

A shopper buys in your store on Saturday. On Monday she gets an email promoting the same product at 20% off. It's a data unification failure. Here's how B2Metric fixes it.

Marketing and Analytics

Emincan Tetik

•

Jul 1, 2026

Why Complex Event Processing Is the Missing Engine in Telecom Campaign Management

Most telecom campaign systems batch overnight and send yesterday's signal to a customer who decided this morning. Here's why Complex Event Processing — and how B2Metric Flowly sits on top of it

Technical Insights

Emincan Tetik

•

Jun 15, 2026

The Data Was Always There. Your Analysts Just Couldn't Talk to It.

We deployed B2Metric Asky at a large fintech — turning Oracle databases and BI dashboards into something analysts can simply talk to. No SQL, no 40 open tabs. Just a question and a validated memo

Technical Insights

Emincan Tetik

•

Jun 12, 2026

The Analytics Stack Sitting in Your Blind Spot — And Why Regulators in Turkey and MENA Are Coming For It

KVKK fined 16,000+ organizations in a single sweep. Saudi Arabia's PDPL is in active enforcement. Your analytics stack is the liability. Here's what every enterprise needs to understand — and fix.

Technical Insights

Emincan Tetik

•

Jun 11, 2026

Teaching Gemma-2-2B to Actually Speak Turkish

Around 100 million people speak Turkish — but most open-source language models handle it poorly. Here's how the B2Metric AI team fine-tuned Gemma-2-2B for Turkish, achieving 19% accuracy improvement

Machine Learning & AI

Emincan Tetik

•

Jun 9, 2026

Stop Reading Dashboards. Just Ask Your Data — Meet B2Ask

Meet B2Ask — the conversational AI agent built inside B2Metric that lets product and marketing teams ask data questions in plain English and get instant answers, explanations, and recommended actions.

Product & Use Cases

Emincan Tetik

•

Jun 2, 2026

B2Metric CDP AI-Agent for Retail: Shopping Assistant & Smart Recommendation ChatBot

Meet B2Metric Reco AI-Agent, an AI-powered shopping assistant that analyzes customer behavior, purchase history, and segment transitions to deliver the right product, at the right time,through channel

Tutorials

Emincan Tetik

•

Jun 2, 2026

B2Metric AI-Based Customer Journey with Snowflake

A step-by-step integration guide for connecting Snowflake with B2Metric CDP — enabling AI-powered customer journey orchestration directly on top of your existing data warehouse.

Tutorials

4.8/5

4.9/5

4.6/5

5.0/5

Product

Customer Data Platform - CDP

A/B Test, Experiment

Flowly : Customer Journey

Orchestration

SignalOne - Server Side

Tracker

Customer Churn Predictor

AI-Agent ChurnShield

CRM Campaign Revenue Booster

Session Replay

Anomaly Detection

Embedded Analytics

Product Funnel Analytics

Segmentation

App Push Notification

Web SDK

IOS App SDK

Android App SDK

Reco AI Shopping Assistant

Company

Resources

Information Security Policy

Academy

Comparison

Top Blogs

What Is a Customer Data Platform and Why It Matters?

What Are AI Agents Really Doing And Why Should You Care?

How Predictive Analytics Is Revolutionizing the Food & Beverage Industry (And Why It's Just the Beginning

The Beginner's Guide to Startup Analytics

Product Metrics You Should Track to Drive Business Success

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4,9/5

4,6/5

5.0/5

Subscribe to our newsletter!

Term of Use

4.8/5

4.9/5

4.6/5

5.0/5

Product

Customer Data Platform - CDP

A/B Test, Experiment

Flowly : Customer Journey

Orchestration

SignalOne - Server Side

Tracker

Customer Churn Predictor

AI-Agent ChurnShield

CRM Campaign Revenue Booster

Session Replay

Anomaly Detection

Embedded Analytics

Product Funnel Analytics

Segmentation

App Push Notification

Web SDK

IOS App SDK

Android App SDK

Reco AI Shopping Assistant

Company

Resources

Information Security Policy

Academy

Comparison

Top Blogs

What Is a Customer Data Platform and Why It Matters?

What Are AI Agents Really Doing And Why Should You Care?

How Predictive Analytics Is Revolutionizing the Food & Beverage Industry (And Why It's Just the Beginning

The Beginner's Guide to Startup Analytics

Product Metrics You Should Track to Drive Business Success