Optimize Your Campaign Strategies
Understanding the hidden patterns of your customer is key to building the right marketing and campaign strategies. B2ML Studio answers all of your complicated problems and opportunities. 85 % Prediction Accuracy Score!
B2Metric AI/ML based campaign optimization solutions can be implemented and adapted seamlessly to companies. Companies can have different types of communication channels such as Mobile, Online Channel, In store etc. Thus, we can apply all of the similar or different scenarios.
Ingest the customer data and all touch points into the B2ML Studio platform to gain valuable insights and actions out of raw data. Then, marketing & product teams follow all customer journeys. It is pivotal for companies because before applying and sending such campaigns to your customers, the executives should know which campaign should be applied for different segments due to making the campaign cost effective. Thus, by using the B2ML Platform, companies will make understanding about return-of-investments and budget optimizations.
By improving the campaign optimization and personalization experience, it will create bridges between the user and the product, increase the quality of companies' digital service, and improve the revenue and interaction model with the adoption between the company and the customer.
Save time and Resources
85 % Prediction Accuracy Score
Minimum effort, Maximum success
Reinforce marketing & growth teams with great decisions
Flexible reports provide you to answer your specific questions and understand how you can build the relationship with your customers and create cutomer and business value
B2Metric ML Studio - FAQ
How customized are the models ? What are the ways to upload data?
How is feature engineering performed in B2Metric ML Studio,? Is it Automatic or Manual?
How many / what algorithms do you throw for the optimization?
How do you handle propensity vs uplift modeling?
How models are inventorized,managed and performance monitored in the B2Metric ML Studio ?
How is the cutoff (tradeoff) determined in B2Metric ML Studio?
Simple AI-Based Predictive Analytics Solution for marketing & growth & product teams
Experience how B2Metric IQ is designed to be used by cross-functional teams. Data collaboration is our secret to building a fast moving data-informed culture inside your company
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