Cohort
Identify User Patterns, Monitor Behavior with Cohort Analysis
Gain actionable insights into user behavior to enable data-driven decision-making and optimize strategies for particular user groups. Trusted by Leaders.
Download PDFCohort
Identify User Patterns, Monitor Behavior with Cohort Analysis
Gain actionable insights into user behavior to enable data-driven decision-making and optimize strategies for particular user groups. Trusted by Leaders.
How Do We Differ?
Why Should You Use Cohort Analysis?
Cohort analysis is crucial because it allows businesses to:
Monitor cohort performance.
Identify successful cohorts.
Determine the variables that contributed to success.
Understand customer behavior and user retention.
Benefits of Customer Cohort Analysis
Assess customer retention rates: Track how well customers are retained over time.
Analyze adoption patterns: Understand how products and features are adopted.
Evaluate marketing campaigns: Determine the effectiveness of marketing efforts.
Optimize user engagement: Compare different cohorts to enhance user experiences.
How To Analyze Customer Retention With Cohort?
To analyze customer journey with cohort analysis:
Define cohorts: Group customers based on a common characteristic or experience.
Track performance: Monitor how each cohort performs over time.
Identify patterns: Look for trends and changes in behavior.
Evaluate strategies: Assess the effectiveness of retention strategies for each cohort.
How to Improve Retention Score with Cohort Analysis?
Improving retention scores with cohort analysis involves:
Identifying successful cohorts: Determine which cohorts have the highest retention rates.
Analyzing variables: Understand the factors contributing to their success.
Implementing strategies: Apply successful strategies across other cohorts.
Monitoring results: Continuously track and adjust strategies based on performance.
How it works
See how teams deliver better support, together
Gain actionable insights into user behavior to enable data-driven decision-making and optimize strategies for particular user groups
Fast, intutive experience
Real-time data
Powerful AI & Automation
Explore A Tour
Create New Report
Business KPI
Performance Marketing
Marketing Automations
North Star Metrics
Funnel
Funnel is a marketing model used to track the customer journey.
login
%100
Opened
%50
Created
Finised
%25
%12
User Retantion
User retention measures active users and churn with your data.
1
2
3
4
Audience Tracker
An audience tracker table is used to track target audiences and their characteristics.
0
100
200
300
400
500
600
RFM Customer Segmentation
RFM segmentation divides customers based on purchase behavior.
Low
High
Screen Flow
Screen Flow shows the flow between stages of a process.
node 1
node 1
node 1
drop off
node 2
level 2
level 2
level 3
node 3
node 1
node 1
node 2
node 1
node 2
node 3
Chart Wizard
User retention measures active users and churn with your data.
Pie Chart
Bar Chart
Line Chart
Table
How it works
See how teams deliver better support, together
Gain actionable insights into user behavior to enable data-driven decision-making and optimize strategies for particular user groups
Fast, intutive experience
Real-time data
Powerful AI & Automation
Explore A Tour
How it works
See how teams deliver better support, together
Gain actionable insights into user behavior to enable data-driven decision-making and optimize strategies for particular user groups
Fast, intutive experience
Real-time data
Powerful AI & Automation
Explore A Tour
What does B2Metric do?
What does B2Metric do?
What sets B2Metric apart from competitors?
What sets B2Metric apart from competitors?
Who are B2Metric’s main customers?
Who are B2Metric’s main customers?
Can B2Metric integrate with existing tools and software?
Can B2Metric integrate with existing tools and software?
What are the key features of B2Metric’s platform?
What are the key features of B2Metric’s platform?
Does B2Metric offer customer support or training?
Does B2Metric offer customer support or training?
What does B2Metric do?
What does B2Metric do?
What sets B2Metric apart from competitors?
What sets B2Metric apart from competitors?
Who are B2Metric’s main customers?
Who are B2Metric’s main customers?
Can B2Metric integrate with existing tools and software?
Can B2Metric integrate with existing tools and software?
What are the key features of B2Metric’s platform?
What are the key features of B2Metric’s platform?
Does B2Metric offer customer support or training?
Does B2Metric offer customer support or training?
Knowledge Hub
Our Resources
Explore expert insights, guides, and tools designed to help you make informed decisions and drive success.
Blog
Ecommerce Analytics with B2Metric
Unlock unique perspectives on user behavior, interaction patterns, and growth potential
2024 Reports
2024 Ecommerce Benchmarks
Unlock unique perspectives on user behavior, interaction patterns, and growth potential
Customer Story
MediaMarkt Ultimate Success Story
Learn how MediaMarkt leverages B2Metric to boost conversions and gain deeper insights
Knowledge Hub
Our Resources
Explore expert insights, guides, and tools designed to help you make informed decisions and drive success.
Blog
Ecommerce Analytics with B2Metric
Unlock unique perspectives on user behavior, interaction patterns, and growth potential
2024 Reports
2024 Ecommerce Benchmarks
Unlock unique perspectives on user behavior, interaction patterns, and growth potential
Customer Story
MediaMarkt Ultimate Success Story
Learn how MediaMarkt leverages B2Metric to boost conversions and gain deeper insights
Create New Report
Business KPI
Performance Marketing
Marketing Automations
North Star Metrics
Funnel
Funnel is a marketing model used to track the customer journey.
login
%100
Opened
%50
Created
Finised
%25
%12
User Retantion
User retention measures active users and churn with your data.
1
2
3
4
Audience Tracker
An audience tracker table is used to track target audiences and their characteristics.
0
100
200
300
400
500
600
RFM Customer Segmentation
RFM segmentation divides customers based on purchase behavior.
Low
High
Screen Flow
Screen Flow shows the flow between stages of a process.
node 1
node 1
node 1
drop off
node 2
level 2
level 2
level 3
node 3
node 1
node 1
node 2
node 1
node 2
node 3
Chart Wizard
User retention measures active users and churn with your data.
Pie Chart
Bar Chart
Line Chart
Table
Knowledge Hub
Our Resources
Explore expert insights, guides, and tools designed to help you make informed decisions and drive success.
Blog
Ecommerce Analytics with B2Metric
Unlock unique perspectives on user behavior, interaction patterns, and growth potential
2024 Reports
2024 Ecommerce Benchmarks
Unlock unique perspectives on user behavior, interaction patterns, and growth potential
Customer Story
MediaMarkt Ultimate Success Story
Learn how MediaMarkt leverages B2Metric to boost conversions and gain deeper insights
Knowledge Hub
Our Resources
Explore expert insights, guides, and tools designed to help you make informed decisions and drive success.
Blog
Ecommerce Analytics with B2Metric
Unlock unique perspectives on user behavior, interaction patterns, and growth potential
2024 Reports
2024 Ecommerce Benchmarks
Unlock unique perspectives on user behavior, interaction patterns, and growth potential
Customer Story
MediaMarkt Ultimate Success Story
Learn how MediaMarkt leverages B2Metric to boost conversions and gain deeper insights
Product
Resources
Top Blogs
Copyright © 2025 B2Metric | All Rights Reserved
Product
Resources
Copyright © 2025 B2Metric | All Rights Reserved
Product
Subscribe to our newsletter!
Copyright © 2025 B2Metric | All Rights Reserved
Product
Resources
Top Blogs
Copyright © 2025 B2Metric | All Rights Reserved
Knowledge Hub
Our Resources
Explore expert insights, guides, and tools designed to help you make informed decisions and drive success.
Blog
Ecommerce Analytics with B2Metric
Unlock unique perspectives on user behavior, interaction patterns, and growth potential
2024 Reports
2024 Ecommerce Benchmarks
Unlock unique perspectives on user behavior, interaction patterns, and growth potential
Customer Story
MediaMarkt Ultimate Success Story
Learn how MediaMarkt leverages B2Metric to boost conversions and gain deeper insights