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Predictive Customer Intelligence Platform

Agentic Marketing Platform with Composable CDP

  • Unify data into Customer 360 profiles
  • The best CDP for real-time personalization.
  • Bigger audiences. Higher conversions. Unstoppable performance.

Setup in minutes

A marketer analysing customer data on a laptop
  • NBO Acceptance Rate

    42.6%up 34%

  • Customer Retention

    91%up 65%

  • Identity Resolution

    +2.4M profiles resolved · Live

  • Lifetime Value

    €4.2Kup 78.6%

  • ROAS Increase

    5.8×up 63%

  • Türk Telekom
  • Aktif Bank
  • MetLife
  • Allianz
  • MediaMarkt
  • Avis
  • BKT
  • Muud
  • Papara
  • GAIN
  • Insider
  • Jirnexu

Four agents · one predictive CDP

Watch on YouTube: B2Metric Agentic Marketing Platform

  • Flowly
  • Decisioning Studio
  • SignalOne
  • Asky

B2Metric Agentic Marketing Platform

Four AI agents. One growth engine.

B2Metric automates your growth processes end to end — from tracking every signal to deciding the next best action and talking to your data. Each capability runs on its own, and together they run on one Predictive, Composable CDP.

  • Flowly

    Journey Orchestration

    B2Metric Journey Orchestration

    Design and launch omnichannel customer journeys that react to behaviour in real time — no code, no waiting on IT.

    • Drag-and-drop journeys
    • WhatsApp, SMS, Email, Push
    • A/B feature testing
  • AI Decisioning Studio

    Omnichannel Hyper-Personalization

    B2MetricAI Decisioning Studio

    An AI agent that picks the next best offer, product and channel for every single customer — and learns from each response.

    • Next Best Offer
    • Churn, LTV & propensity models
    • Web, app & messaging
  • SignalOne

    Attribution & Product Analytics

    B2Metric Data Platform

    Server-side, first-party tracking that sees the full journey, attributes every conversion and feeds better signals back to your ad platforms.

    • Server-side tracking
    • Paid media ROAS optimization
    • Digital analytics
  • Asky

    Agentic AI & GenAI-Driven BI · askasky.ai

    B2MetricAI

    Ask your data in plain language and get answers, charts and automated actions in seconds — business intelligence without the backlog.

    • Natural-language analytics
    • Auto-generated insights
    • Agentic actions

The foundation

One Predictive, Composable CDP under all four agents

ISO 27001 & SOC 2 certified · Fast Company Türkiye Startup100, two years running

churn reduction at Türk Telekom
35%+
churn reduction at İşCep (İş Bankası)
15%

What is B2Metric

Turn Data into Decisions, All in One Place

Seamlessly transform customer insights into actionable strategies with a unified, easy-to-use platform.

Customer Data Platform

B2Metric AutoML Based Customer Data Platform (CDP) transforms customer data into actionable insights, helping businesses move from chaos to conversion.

By leveraging advanced machine learning and artificial intelligence, our platform delivers personalized experiences at scale, optimize every customer interaction.

  • Unified customer profiles
  • AutoML insights built in
  • Personalisation at scale

Explore the CDPBook a demo

Customer Data Platform profile: favourite category, last purchase, loyalty points and SMS status

Profile unified across web, app and CRM

Churn Prediction

B2Metric’s Churn Prediction platform helps businesses identify and prevent customer churn by leveraging advanced machine learning techniques.

Our no-code AutoML models accurately predict which customers are most likely to leave, allowing you to take proactive actions to retain them.

  • No-code AutoML models
  • Who is likely to leave
  • Proactive retention actions

Explore Churn PredictionBook a demo

Churn Prediction dashboard: total users, total churn rate and churn user count

At-risk users sent to a Flowly journey

Customer Lifetime Value

Businesses can optimize their acquisition and retention efforts by using the B2Metric AutoML-based CLTV model to forecast the future worth of their consumers. Our software accurately determines CLTV by examining transaction data and customer behavior, allowing companies to pinpoint high-value clients and efficiently target marketing campaigns. Use machine learning to predict consumer behavior and optimize return on investment across all channels.

  • Forecast future customer value
  • Pinpoint high-value clients
  • Better ROI on every channel

Explore CLTVBook a demo

Retention analysis funnel from signup users to returning users

High-value segment ready to target

Auto ML Studio

B2Metric's AutoML Studio offers an end-to-end solution for data science, simplifying the process from data preparation to actionable insights.

Our platform handles data wrangling, feature engineering, algorithm selection, training, and parameter tuning, delivering clean, understandable reports and dashboards.

  • Data prep & feature engineering
  • Algorithm selection & tuning
  • Clear reports and dashboards

Explore AutoML StudioBook a demo

Auto ML Studio charts: distribution donut, trend line and conversion bars

Model trained, tuned and deployed

Unified Insights

Access all your metrics from a single source

Eliminate fragmentation by consolidating critical data across teams into an intuitive, self-service hub.

Built for Enterprises: Scalability and Dependability

Designed to meet the complex needs of growing businesses, ensuring seamless performance and trusted reliability at every stage.

A professional checking her phone, with security shield and lock badges

Growth and Protection

Our platform enables brands to connect with 20% of the global population every month, ensuring a secure and trusted experience.

Customer data flowing from sources through B2Metric to activation channels

Customer Data Control

Streamline your workflow by handling all customer data from one centralized dashboard, removing the hassle of complex ETL processes or manual data cleaning.

Intelligent Automation

Empowering your teams with predictive analytics, campaign optimization, and copywriting assistance, our AI tools are built to enhance agility and efficiency.

Boost Your Interaction Levels

A smiling customer chatting with an AI assistant on her phone

How it works

See how teams deliver better support, together

Gain actionable insights into user behavior to enable data-driven decision-making and optimize strategies for particular user groups

  • Fast, intuitive experience
  • Real-time data
  • Powerful AI & Automation

Truly put yourcustomersat theheart of everything you do

Gain actionable insights into user behavior to enable data-driven decision-making and optimize strategies for particular user groups

  • Customer Lifetime Value

    78,6%

    Average B2metric Score

  • Customer Churn Score

    12%

    Average B2metric Score

  • Customer Retention Score

    62,4%

    Average B2metric Score

  • Customer Conversation Rate

    78,4%

    Average B2metric Score

Start YourSUPER ANALYTICSJourney Now

Best Practices

See how teams grow with B2metric

Gain actionable insights into user behavior to enable data-driven decision

Türk Telekom

4x Campaign Return Improvement

With a rich history spanning over 180 years, Türk Telekom stands as Turkey's pioneering integrated telecommunication operator.

in Campaign Efficiency
60%
Average Income Increase
20%
Campaign Return
4x
Read the case study: Türk Telekom
Aktif Bank

36% Increase in Retention

With its innovative business models and technology, Aktif Bank continues to serve as Turkey's most extensive fintech ecosystem.

User Retention
36%
Loan Optimization
15%
Cleaning and Analyzing Data
90%
Read the case study: Aktif Bank
BKT

27% Customer Churn Reduction

The roots of Banka Kombëtare Tregtare can be found on November 29th 1925, and the oldest Albanian financial institution in Durres.

Marketing Optimization
2x
Detailed Analysis
100%
Read the case study: BKT
GAIN

60% Campaign Efficiency

A leading media platform in the Turkish media industry, GAIN Media was founded in 2019 with the purpose of understanding audience behavior.

Improved Revenue
30%
Churn Reduction
10%
Campaign Efficiency
60%
Read the case study: GAIN

FAQ

Frequently Asked Questions

Can’t find your answers here?Contact us

B2Metric is an AI-native predictive customer data platform: it unifies customer data, predicts behavior such as churn and lifetime value, and orchestrates campaigns across every channel in real time.

An end-to-end AutoML pipeline with explainable predictions, real-time anomaly detection, and marketing activation built in — not just analytics dashboards.

Enterprises in banking, fintech, telecom, insurance, automotive, retail and media — including Türk Telekom, Avis, Aktif Bank and GAIN.

Yes — B2Metric connects to data storage, analytics, CRM and business communication tools such as Google BigQuery, AWS, Google Analytics, Zoho, MailChimp, Google Ads, Facebook Ads and Slack.

Customer data platform, churn prediction, CLTV, segmentation, RFM analysis, funnels, retention, campaign management and an AutoML studio.

Yes — onboarding, training and ongoing support are included; the B2Metric Academy hosts SDK guides and product documentation.