B2Metric & MixPanel

We don’t compete with MixPanel Our platforms complement each other to fit your needs on some points

B2Metric & MixPanel

We don’t compete with MixPanel Our platforms complement each other to fit your needs on some points

B2Metric & MixPanel

We don’t compete with MixPanel Our platforms complement each other to fit your needs on some points

Features & Insights


  • Augmented AI-based customer segmentation and clustering

  • Boost app user retention rate and decrease customer churn rates and uninstalls

  • Marketing campaigns which drive revenue and ROI

  • Meaningful and quick dashboard for mobile app marketers

  • Individually customized cross-channel customer journey experiences

Trusted by Leaders

Trusted by Leaders

But there are some distinctions.

Making the best tool selection for your needs

How B2Metric compares to MixPanel

How B2Metric compares to MixPanel

Auto-ML platform for ad-hoc machine learning tasks (regression, classification, clustering, time series forecasting) with explainable ML reports

Auto-ML platform for ad-hoc machine learning tasks (regression, classification, clustering, time series forecasting) with explainable ML reports

Real-time detection of anomalous behavior in data

Real-time detection of anomalous behavior in data

Detailed app crash report (crash free rate, daily crash count, crashes by device or OS version, crashes by device model, Android exceptions)

Detailed app crash report (crash free rate, daily crash count, crashes by device or OS version, crashes by device model, Android exceptions)

Up-to-date performance marketing reports (campaign performance overview, Reach/Spend Analysis)

Up-to-date performance marketing reports (campaign performance overview, Reach/Spend Analysis)

Support in marketing automation (create push notification campaign, push notification history)

Support in marketing automation (create push notification campaign, push notification history)

AI-powered predictive analytics to foresee user behavior and reduce churn

AI-powered predictive analytics to foresee user behavior and reduce churn

Limitless Segmentation and cohort analysis with detailed visualizations

Limitless Segmentation and cohort analysis with detailed visualizations

Interactive Screen flow report and visualizations

Interactive Screen flow report and visualizations

User retention and drop off report

User retention and drop off report

Funnel analysis report with interactive user input

Funnel analysis report with interactive user input

Customizable, user friendly and highly interactive dashboard

Customizable, user friendly and highly interactive dashboard

Ad-hoc querying and data visualization without SQL

Ad-hoc querying and data visualization without SQL

Seamless connection to data storage, analytics, CRM, and business communication tools (e.g. Google BigQuery, AWS, Google Analytics, Zoho, MailChimp, Google Ads, Facebook Ads, Slack…)

Seamless connection to data storage, analytics, CRM, and business communication tools (e.g. Google BigQuery, AWS, Google Analytics, Zoho, MailChimp, Google Ads, Facebook Ads, Slack…)

Experiments and A/B testing

Experiments and A/B testing

B2Metric has a wider variety of reports spanning all your businesses needs and is powered with predictive AI to not only understand the past, but predict the future.

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B2M icon
Data integration across various
platforms is easy and seamless now!

B2Metric is the behavioral AI platform that gives you self-service customer journey marketing insights with smart personalizations.

sign up background
B2M icon
Data integration across various
platforms is easy and seamless now!

B2Metric is the behavioral AI platform that gives you self-service customer journey marketing insights with smart personalizations.

sign up background
B2M icon
Data integration across various
platforms is easy and seamless now!

B2Metric is the behavioral AI platform that gives you self-service customer journey marketing insights with smart personalizations.

Thoroughly examine your data

B2Metric does not take your data at face value. It thoroughly examines it to separate useful trends from sporadic anomalies and make sure your analysis brings value to your business.

Thoroughly examine your data

B2Metric does not take your data at face value. It thoroughly examines it to separate useful trends from sporadic anomalies and make sure your analysis brings value to your business.

Take your marketing campaigns to the next level

More than just a product analytics tool, B2Metric also assists you in marketing analytics, making push notification or performance marketing campaigns just a few clicks away.

Take your marketing campaigns to the next level

More than just a product analytics tool, B2Metric also assists you in marketing analytics, making push notification or performance marketing campaigns just a few clicks away.

Take your marketing campaigns to the next level

More than just a product analytics tool, B2Metric also assists you in marketing analytics, making push notification or performance marketing campaigns just a few clicks away.

Empower your site reliability team

B2metric allows you not only to track your users, but also to improve the reliability of your product with easy access to detailed app crash reports

Empower your site reliability team

B2metric allows you not only to track your users, but also to improve the reliability of your product with easy access to detailed app crash reports

Empower your site reliability team

B2metric allows you not only to track your users, but also to improve the reliability of your product with easy access to detailed app crash reports

Auto-ML

B2Metric is empowered with a no-code AutoML platform to respond to various business use cases and frees up your time to allow you to focus on outcomes.

Auto-ML

B2Metric is empowered with a no-code AutoML platform to respond to various business use cases and frees up your time to allow you to focus on outcomes.

Auto-ML

B2Metric is empowered with a no-code AutoML platform to respond to various business use cases and frees up your time to allow you to focus on outcomes.

  • logo

    Thanks to B2Metric's innovative solution, Avis now has the edge in the car rental industry by offering variable vehicle prices that align perfectly with the changing dynamics of the car market. B2Metric's real-time insights on car models, brands, mileage, and more have empowered us to optimize our pricing strategy, ultimately driving profitability for our business.

    person

    Onur Kırcı

    CMO & Head of Digital

    bg-image

    50%

    Uplift in Efficiency

    30%

    Increase in Conversions

    21%

    Increase in Cross-selling

    Read the full story

  • logo

    With the B2metric IQ Analytics, we can easily track our data in one platform. Thus, we have gained the time that a person uses in these operational works with B2metric.

    person

    Serkan Aydın

    Business Analytics Manager

    bg-image

    60%

    Increase in Campaign Efficiency

    20%

    Increase on Income

    4X

    Campaign Return Improvement

  • logo

    We have searched and tried many Auto-ML tools before. But B2Metric is the most suitable customer journey predictive analytics solution for our insurance business needs.

    person

    Esin Bingöl

    Head of PMO and Digital Transformation

    bg-image

    12%

    Call Center Offer's Retention Rate Improvement

    26%

    Reduction in Churn Rates

    12%

    Savings

Get the inside scoop from pioneers

  • logo

    Thanks to B2Metric's innovative solution, Avis now has the edge in the car rental industry by offering variable vehicle prices that align perfectly with the changing dynamics of the car market. B2Metric's real-time insights on car models, brands, mileage, and more have empowered us to optimize our pricing strategy, ultimately driving profitability for our business.

    person

    Onur Kırcı

    CMO & Head of Digital

    bg-image

    50%

    Uplift in Efficiency

    30%

    Increase in Conversions

    21%

    Increase in Cross-selling

    Read the full story

  • logo

    With the B2metric IQ Analytics, we can easily track our data in one platform. Thus, we have gained the time that a person uses in these operational works with B2metric.

    person

    Serkan Aydın

    Business Analytics Manager

    bg-image

    60%

    Increase in Campaign Efficiency

    20%

    Increase on Income

    4X

    Campaign Return Improvement

  • logo

    We have searched and tried many Auto-ML tools before. But B2Metric is the most suitable customer journey predictive analytics solution for our insurance business needs.

    person

    Esin Bingöl

    Head of PMO and Digital Transformation

    bg-image

    12%

    Call Center Offer's Retention Rate Improvement

    26%

    Reduction in Churn Rates

    12%

    Savings

Get the inside scoop from pioneers

  • logo

    Thanks to B2Metric's innovative solution, Avis now has the edge in the car rental industry by offering variable vehicle prices that align perfectly with the changing dynamics of the car market. B2Metric's real-time insights on car models, brands, mileage, and more have empowered us to optimize our pricing strategy, ultimately driving profitability for our business.

    person

    Onur Kırcı

    CMO & Head of Digital

    bg-image

    50%

    Uplift in Efficiency

    30%

    Increase in Conversions

    21%

    Increase in Cross-selling

    Read the full story

  • logo

    With the B2metric IQ Analytics, we can easily track our data in one platform. Thus, we have gained the time that a person uses in these operational works with B2metric.

    person

    Serkan Aydın

    Business Analytics Manager

    bg-image

    60%

    Increase in Campaign Efficiency

    20%

    Increase on Income

    4X

    Campaign Return Improvement

  • logo

    We have searched and tried many Auto-ML tools before. But B2Metric is the most suitable customer journey predictive analytics solution for our insurance business needs.

    person

    Esin Bingöl

    Head of PMO and Digital Transformation

    bg-image

    12%

    Call Center Offer's Retention Rate Improvement

    26%

    Reduction in Churn Rates

    12%

    Savings

Get the inside scoop from pioneers

B2Metric IQ Analytics

Starter

Perfectly suits startups who want to accelerate customer journey and product analytics with power of AI.

Our free plan includes

Up to 50K Monthly Tracked User

Core reports for user journey analysis

Core reports for user journey analysis

5 Collabrators

Growth

Great for scale-up companies looking for out of the box customer journey predictive analytics to boost revenue.

Everything in Starter, plus

Up to 1M Monthly Tracked User

Advance User Analytics

Behavioral Segments

Unlimited Collabrator

Unlimited Integration

Targeted Marketing Action

Starter

Ideal for cross-functional teams who need deeper insights and data governance.Custom plans and pricing to suit your needs

Everything in Growth, plus

1M+ Montly Tracked User

Custom Data Mapping and Data Dictionary

Custom Reports and Templates Dashboards

Predictive Analysis

Prioritized Support

B2Metric ML Studio - Auto ML

Auto-ML

B2Metric Machine Learning Studio brings end-to-end solution and meets these main data science situations: data preparation, data wrangling, feature engineering, selection of algorithms, training and parameter tuning, then understandable insights with reporting at clean dashboards.

Our free plan includes

Self-serve ML predictions and scoring

Self-serve ML recommendations

Custom control group settings

Automated lift analysis

AI-Based BI Dashboard

Please contact us for enterprise solutions

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