The Importance of Customer Retention
Retaining users rather than acquiring new ones is easier and more cost-effective and brings companies a ton of ROI. Thus, retaining customers is significant to drive higher revenue and ROI for your business.
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Because of the problem involves complex data over time and interactions between different customer behaviors that can be difficult for people to identify, AI AI is a great solution for predicting customer churn. AI can look at new data sources and a variety of data, including relatively complex interactions between actions, and compare it to individual histories to determine churn risk. You can also use AI to suggest the best deals that are most likely to retain your valuable customers. In addition, AI identifies why customers are at risk and enables organizations to take action in these areas more globally for individual customers.
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With the B2ML Studio platform, you can easily integrate many different databases and get BI reporting, AutoML modeling, and explainable AI results on a single platform of your data. Decision trees provide an explanation of the model's decision judgment by converting the results of the data distribution learned by modeling into simple rule sets.Thus, you can find out which situations are for or against your business model by following the rule sets.
We have searched and tried many Auto-ML tools before. But B2Metric is the most suitable customer journey predictive analytics solution for our insurance business needs. Automated machine learning solutions with divergent thinking systems for churn prediction, risk analysis and customer segmentation in life insurance customers.
We built our weekly data analysis reports architecture with B2Metric. They have done an excellent job by providing a solution for our endless needs as an OTT startup.
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Flexible reports provide you to answer your specific questions and understand how you can build the relationship with your customers and create cutomer and business value
B2Metric ML Studio Solution is an award-winning platform for automatic machine learning that empowers data science teams to scale by dramatically increasing the speed to develop highly accurate predictive models. B2ML solution includes innovative features of particular interest to companies including interpretable AI.
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Boost Your Retention Rate with B2Metric. Retention is one of the significant measurements for businesses. You can view how many of your users return to your product, or are retained or are churned. While increasing your retention, you could offset your new customer acquisition costs and raise users’ lifetime value. This is the reason why higher retention rate is important.
B2Metric ML Studio solution provides deep insights to improve customer experience and loyalty and increase retention rates. By using the B2ML solution, you can reach important key performance indicators such as profit, orders, risks, customer behaviour and so on that can help you analyze your marketing tactics and strategies.
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